Wild Horse Club

Los Angeles & London
Meet the founder

pony pony

Also known as Caroline Towning, an artist, designer and photographer. Pony has had a lifelong obsession with horses, her jewellery is equestrian inspired and made for the wild spirit. Follow her on Instagram @ponyponyart

We Are Who We Are

The Wild Horse Club is a British brand run by wild women. We believe in empowering and connecting women around the world, and we’ve found that a shared love of horses is a surprisingly successful way to do this. 

Whether you’ve felt the wind in your hair as you ride, or whether you’ve dreamed about it, you understand the freedom and elation that these magical creatures can bring. Horses can symbolise so much that is important to us: strength, resilience, power, independence. Women are stronger together - and we’re wilder and more wonderful with horses, whether they’re a real horse in a stable or a pendant hanging proudly around your neck.

 As women, we are often told to be more "ladylike" to tone it down. The Wild Horse Club is a brand that encourages women to be as free-spirited and as wild as they are truly meant to be. Our core belief is that we are who we are, and if that is “wild” or “loud” we will fully embrace it!

We are committed to sustainability 

All of our pendants are made in Hatton Garden in London, we use companies who sustainably source precious metals and make small runs. Our prints are made to order to avoid any kind of landfill.

Female Led Female Focussed

Our core founders and team are female. We are women creating sustainable, wearable art for other women. We will focus on our core customer: anyone who identifies as a woman who loves horses.

The Wild Horse Club was founded by artist and designer Caroline Towning, Caroline also has a fashion line called Maison Rockman, find out more here


Connect with us at @thewildhorseclub